Privacy Policy

Newsletter & Data Processing

If you subscribe to our newsletter to secure your Extension Pack, we collect your email address and, if provided, your name. This data is used exclusively to send you updates regarding the launch of Trouble Racer and related Kickstarter news.

Mailchimp

We use Mailchimp as our marketing automation platform. By clicking to submit your subscription, you acknowledge that the information you provide will be transferred to Mailchimp for processing in accordance with their Privacy Policy and Terms.

Your Rights

You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at info@troubleracer.com. We treat your information with respect.

Third-Party Tools and Advertising

1. Description and Scope of Data Processing

Our website uses the "Meta Pixel" (formerly Facebook Pixel) provided by Meta Platforms, Inc. (e.g., Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland for EU users). This tool allows us to track the behavior of users after they have been redirected to our website by clicking on a Meta advertisement. This helps us measure the effectiveness of our ads for statistical and market research purposes and to optimize future advertising for Trouble Racer.

The data collected (e.g., IP address, browser information, website visits, and specific actions like clicking on information about an extension pack) is anonymous to us as the operator of this website. However, this data is stored and processed by Meta. Meta may link this information to your Facebook or Instagram account and use it for its own promotional purposes, in accordance with Meta's Data Usage Policy.

2. Purpose of Data Processing

We use the Meta Pixel to:

• Ensure that our advertisements are shown to users who are likely to be interested in our products (Retargeting).
• Track the success of our marketing campaigns (Conversion Tracking).
• Better understand user interaction with our content to improve the Trouble Racer experience.

3. Legal Basis and Consent

The use of the Meta Pixel and the storage of "Conversion Cookies" is based exclusively on your express consent. You provide this consent via the Cookie Banner when you first visit our website. You can revoke your consent at any time with effect for the future by clearing your browser cookies or adjusting your settings in our Cookie Banner.

4. Data Transfer to Third Countries

Data collected via the Meta Pixel may be transferred to and stored on servers of Meta Platforms, Inc. in the United States. Please note that Meta is certified under the EU-U.S. Data Privacy Framework (and equivalent Swiss agreements), ensuring a level of data protection that complies with international standards.

5. Objection to Interest-Based Advertising

If you wish to opt-out of Meta's use of your data for advertising purposes, you can adjust your preferences in your Facebook or Instagram account settings under "Ad Settings." Additionally, you can deactivate interest-based ads via the Digital Advertising Alliance or the Your Online Choices platform.